Contact: Kathryn Wohlschlaeger
RockResorts Announces Dynamic New Destination Web Site
Broomfield, Colo. — May 20, 2009 — RockResorts, a wholly owned subsidiary of Vail Resorts, Inc., announced this week that it will unveil a completely redesigned web site to spotlight its luxury hotels and to provide an enhanced on-site experience for its visitors. The new site offers online travelers a smooth booking process, rich photographs of resort locations and detailed travel information as they research their next vacation.
Through the integration of the latest web site design technologies, RockResorts’ new site features impressive visual effects without sacrificing ease of use for online visitors. This new online destination is the latest design from Resort Technology Partners (RTP), a web site design and development agency specializing in services for the resort and hospitality industry. RTP has partnered with EngineWorks, Inc., a full-service search engine marketing company, to ensure that the new RockResorts site is built with proper search engine optimization (SEO) techniques so that it can easily be found by travelers shopping online for resort destinations.
RockResorts and its partners anticipate that the site will enable travelers to discover resorts that reflect and protect the essence of their inspiring destination through its industry leading environmental hotel program. RockResorts combines casually elegant accommodations, serene RockResorts Spas, world-renowned golf resorts, award-winning dining and a variety of exciting outdoor adventures.
For more information please visit www.rockresorts.com or call 888-FOR-ROCK (367-7625).
RockResorts, a wholly owned subsidiary of Vail Resorts, owns and operates luxury resort hotels that offer casually elegant accommodations, lavish RockResorts Spas, renowned golf courses, award-winning dining and a variety of exciting outdoor adventures. The RockResorts collection includes The Arrabelle at Vail Square and The Lodge at Vail in Vail, Colo.; Hotel Jerome in Aspen, Colo.; The Osprey at Beaver Creek and The Pines Lodge in Beaver Creek, Colo.; La Posada de Santa Fe Resort & Spa in Santa Fe, N.M.; Snake River Lodge & Spa in Jackson Hole, Wyo.; and The Landings St. Lucia, Rodney Bay, St. Lucia. Future RockResorts include: Tempo Miami in Miami, Fla. (scheduled to open in 2009); One Ski Hill Place in Breckenridge, Colo. (scheduled to open in winter 2009/2010); The Mansfield Inn at Stowe in Stowe, Vt. (scheduled to open in winter 2010/2011); Rum Cay Resort Marina, The Bahamas (scheduled to open in 2011); and the Third Turtle Club & Spa, Turks and Caicos (scheduled to open in 2011).